TRANQUIL COLLECTION

     Marketing is an action to promote and sell products or services, including market research and advertising. As for Tranquil Collection, we decided to make a lots of  marketing ideas because we want to promote and spread our brand to every ears in Malaysia. Market using video approach can make our brand spread easily when it touched the customer's emotion When our video advertisement had reach to customer, they will unconsciously felt like our company is actually care about them. This somehow will simply make them share  the message of the video to their friends. Next, the objective of marketing is to build relationship with the customers and to gain their trust. Showing feedback can make the customer believe that other people satisfied with our services and hence this will boost their perception towards the company. Tranquil Collection also conduct some engagement with the customers by doing challenges and give away. These activity are one of ou...

It is important for us to verified each of the Strength, Weakness, Opportunity and Treat (SWOT) for our company. The first part of SWOT Analysis is about our company's strength. We provide many free gifts for the customers such as stickers, goodies bag and lanyard. We also produce high-end products with our label attach on it. Moreover, we noticed that this company does not have enough capital to provide ready stock products for our customers. For that reason, we collect orders for certain period but however, the production period is quite long. Next, we see the changes of team jerseys as our opportunity to attract more customers to buy our products. The continuously of event conducted in Kuala Lumpur also somehow boost our sales performance throughout the years. Last but not least, as we are not the official merchandise, it become one of our company's treat. There are also too many rivals in e-sport clothing industry. Some of them sell much more cheaper compare to...

In order to sustain in this type of business, we have develop four objective that we can compete with other brands. Firstly, our shirt's price is cheap than other brands. Even though our quality is high, we will make sure that the price is still cheap. Next, we want to be a pioneer brand in market for E-sport merchandise. We will produce shirt that are relevant and trending in E-sports. As a retailers that deals with delivery, we will ensure that our customer will get their shirt on time because we want to avoid any misatisfactions from our customer. Lastly, we will use all medium whether online or offline  to promote our brand because we want all customer know our brand and will purchase with us.  ~1621367~